Thursday, December 05, 2013

The 12 Shops of Christmas #6 - Blueid

Hey folks! It's that time again! The next featured shop in the lineup is another family duo, but this time they are husband and wife. Joe and Regina Eid are a creative pair who offer beautifully turned wood, upcycled home goods, and funky vintage finds in their Etsy shop Blueid. I love finding repurposed goods that are well made, functional, and beautiful on Etsy in the flood of so-called vintage flea market stuff! Creating something like that is an art, and these two have it down. From coat hangers constructed of doorknobs and rulers to wooden bowls and vintage button collections, they have something unique for you. My favorite gift in their shop is this crazy cool bowl made from the root of an Arborvitea. I wouldn't ever even imagine looking at a tree root and saying, "Hey, let's make a bowl out of that!" But it's gorgeous! It would be lovely on a shelf filled with fun objects, or filled with fruit on a table. I think it might be too pretty to serve food from, but maybe breads? Ooh, or vintage Christmas tree ornaments. Can you tell I want it for me? 

Please tell us a little about you and your products.

Our names are Joe and Regina, and both of us have full time jobs outside the creative arena, so we try to make our "creating/picking" hours productive. Joe's style is grounded in wood, but his work has increasingly been more about re-purposing wood and hardware to create beautiful, utilitarian items. I am more fiber based, but have found some incredible items to be re-purposed as well, so much cool stuff, so little time!

How would you describe the mission/purpose of your business?
Our mission and purpose is to find and create because it is part of our DNA and it's so much fun! 

How did you get started as a creative business owner?
We started on Etsy on a friends recommendation and have never looked back because it suits our lifestyle, it has a professional look with a minimum of effort and we see and meet the most amazing artisans.

What is your favorite part of running a creative business? The biggest challenge?
The best part of being a creative business owner is the "creative" part. My husband did have his own business many years ago and though lucrative, he did not find it rewarding. The biggest challenge is time- how to carve out it out and use it wisely.

What is the best gift in your shop? Who is it for?

Right now the best gift in our shop are the recycled door knob/hardware coat hangers. They can be used anywhere, look great all by themselves, and it's such fun to find the knobs!
What is your holiday show/fair schedule? Or stores that carry your items?
We have no show scheduled for this season- the one we would have done had to be canceled till January. My husband has his work in a small artist community gift shop called Peter's Valley and we are working to stock more of his work and my finds on Etsy as we speak.

* Don't forget to use the code HOHOHOLIDAYS for free shipping in the Blueid Etsy shop and follow them on Pinterest here:

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